The MPA is delighted to celebrate three new ‘A Place for You’ role models.

Viv Yau is the founder of influencer agency Bee Influence. She also co-founded the non-profit, besea.n (Britain’s East and South East Asian Network), working with the likes of the government’s DCMS, Google, PayPal and Direct Line. Viv hopes to support the next generation of ESEA talent in Manchester, show casing the diverse roles in the creative industry.

Imogen Tazzyman is Executive Creative Director at McCann Manchester. Imogen will always say ‘yes’ to the panel, enter awards and step forward to represent not just herself, but the thousands of other creatives out there who once looked at the industry and thought – ‘I don’t belong there’.

Freddie Williams has worked in tech recruitment for 5 years. As someone who is Non-Binary, Neurodiverse & from a mixed heritage family, Freddie has spent a great deal of time trying to make a difference. They are helping to create more inclusive and safe space for all those who are under-represented especially in the digital sector.

Calling all Role Models!

The MPA ‘A Place for You’ campaign aims to champion and celebrate the truly diverse array of role models who are currently flourishing in our sector.

We want to spotlight how our enterprising City embraces and promotes diversity through role models of various ethnicities, genders, faiths, abilities, sexualities and social backgrounds… the list goes on.

We’ll celebrate our role models in an ongoing campaign through the MPA membership, across social channels and thanks to the generous support of Ocean Outdoor – across poster sites across the city.

What do we mean by a Role Model?

We believe it’s someone who shows people how to live with integrity, optimism, determination, and compassion. It’s someone who:

  • Demonstrates confidence and leadership
  • Isn’t afraid to be unique
  • Shows respect for others
  • Acts as a source of hope for others

We want to hear from you!

We’re calling upon you, our wonderful MPA members, to identify these diverse industry role models.

You can help us in two ways, either:

  1. Nominate yourself as a role model if you are happy to bring your story to the public, or 
  2. Nominate someone you know whose story can inspire others.

If you’re interested in becoming one of our next role models, or would like to nominate someone else, click here to find out more on how you can get involved with this campaign.

MPA team