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About Jennie Woods

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So far Jennie Woods has created 4 blog entries.
jennie@mpa.org.uk

Low cost glasses launch debut TV ad campaign with Media Agency GroupUP

Online glasses retailer, Low Cost Glasses has today launched its first-ever TV advertising campaign. The “You’ll find any excuse” campaign follows a glasses-wearing family who love their low cost prescription glasses so much, they wear more than one pair at a time…including the dog! The advert also announces Low Cost Glasses’ brand new next day glasses service for customers that also launches this week. Created by the Media Agency Group in Manchester, 10 and 20-second edits will run around mainstream entertainment programming on Sky TV throughout February and March, as well as online and on social media. Sergio Weingarten, CEO at Low Cost Glasses said, [...]

2020-02-17T12:37:15+00:00February 17th, 2020|Uncategorized|

Media Agency Group reveals Ola’s London media campaign to disrupt the UK ride-hailing app market

Ola Hits No1 download spot on app store a day after marketing launches Media Agency Group has just unveiled a multi-million-pound campaign for one of the world’s largest ride-hailing apps, Ola, who recently launched in London. It increases the awareness of Ola’s services in the capital, namely its safety and market leading features and partnerships. Ola launched into the UK market in 2018 and has worked with Media Agency Group to build its brand in Bristol, Exeter, Liverpool, Bath, Reading and Cardiff - where it has received an overwhelming response providing about 3 million rides. A teaser campaign launched across [...]

2020-02-13T09:41:52+00:00February 12th, 2020|Uncategorized|

Accord Marketing (North) delivers full-scale rebrand for multi-award-winning, yorkshire-based, eco spa – Titanic Spa

Manchester, January 2020: Accord Marketing (North) has created and launched a full rebrand for multi-award-winning destination eco spa, Titanic Spa - and with outstanding results. Consisting of a sleek, stylish and easy-to-use website, as well as a refreshed logo, bespoke brand guidelines and on-site photography, the rebrand has been delivered across all marketing touchpoints. Spa collateral, signage, cocktail menus, gift vouchers and eco-luxury brochures have also received the rebrand treatment. Prior to launch, extensive research was conducted with staff and customers to identify Titanic Spa’s key selling points and value proposition. Working collaboratively with the client, Accord conducted on-site visits [...]

2020-01-27T12:38:37+00:00January 27th, 2020|Creative, Digital, Media|

Knowsley Safari appoints Media Agency Group to take lead on media planning and buying

Media Agency Group, the No1 independent agency in the Northwest, has added Knowsley Safari to its client roster after a competitive three-way pitch. The agency has been handed the lead from incumbent Vizeum - for the full planning and buying for the popular visitor destination for the next three years . John Kehoe, CEO of Media Agency Group said: “Knowsley Safari is an amazing visitor destination and we are thrilled to be able to use our tourism industry insight and knowledge to enable them to further their build their brand and attract new visitors. The beauty of being an independent agency [...]

2020-01-16T09:15:17+00:00January 16th, 2020|Creative, Digital, Media|