admin, Author at Manchester Publicity Association

Last chance for ambitious Manchester businesses to apply for bespoke growth programme

GC Business Growth Hub is issuing a final call for applications to its exclusive Amplify programme as the October start date for its latest cohort approaches. The programme is designed to support Greater Manchester’s digital, creative, and tech businesses to successfully scale up. The nine-month programme, part funded by the Local Growth Fund, is aimed at businesses with the highest potential to generate and sustain growth. Working with partners Form, it will provide successful applicants with support and advice from industry leaders, as well as the training and tools necessary to take their businesses to the next level. The programme is also [...]

admin2019-10-09T14:29:20+00:00September 17th, 2019|Creative, Digital, Media|

Media Agency Group scores with FIFA world cup Quatar 2022 campaign

Media Agency Group (MAG) is spear-heading a global digital campaign to build momentum and awareness of the FIFA World Cup Qatar 2022, on the back of the release of the emblem. The @roadto2022 #seeyouin2022 digital activity is running internationally, including in the USA, UK, Germany and Mexico and sees pre-selected social media influencers create and share bespoke content which reflects their personality and tone of voice. Featured at the heart of the campaign is FIFA world cup’s 2022 launch promotional video https://we.tl/t-ww6U9DilYT which will be shared across channels including YouTube, Facebook and Twitter. John Kehoe, CEO of Media Agency Group said: “We [...]

admin2019-10-09T14:29:52+00:00September 12th, 2019|Creative, Digital|

seventy7 reveals new website for Creative England

Seventy7 were appointed in September 2018 to help Creative England tell more stories of success that inspire and motivate people to success. Creative England is a not-for-profit organisation supporting the creative industries in England across games, film, creative and digital media and production services. seventy7’s branding and digital team were challenged to create something that targeted a diverse range of people and ensured they could navigate to the support offered by Creative England. Paul Casey, head of digital at seventy7 said, “Creative England came to us with a clear vision for their organisation, something our team could really get their [...]

admin2019-10-01T21:38:02+00:00July 31st, 2019|Creative, Digital|

MPA spearheading research into diversity and inclusion in GM Media Digital and Creative universe

There are plenty of national statistics showing the state of diversity and inclusion in business across the UK, but how does that pan out specifically in creative industries and on our doorstep? The MPA has collaborated with Planning Express, BIMA and Creative Resource to find out with the biggest ever study of diversity and inclusion of its kind across Greater Manchester. MPA Chair and MD at Manchester’s IF Agency Christian James explains "I’ve been challenged on this issue at an MPA event last year and I didn’t have any answers. I made a commitment to myself right there and then [...]

admin2019-10-09T14:53:49+00:00July 24th, 2019|MPA|

Give your opinion on diversity and inclusion for a chance to win £100 Amazon voucher

There are plenty of national statistics showing the state of diversity and inclusion in business across the UK. But what’s the picture like among the media, digital and creative businesses in Greater Manchester? In the first study of its kind, the MPA have teamed up with Creative Resource and BIMA and asked Planning Express to conduct the biggest ever study of diversity and inclusion in the industry across our region. We believe this is such an important issue and we need your opinions and experiences. Please feel free to forward to others you work with who have not received it. [...]

admin2019-10-01T21:39:34+00:00July 8th, 2019|MPA|

MPA announces Chair of Judges for Awards 2019

The MPA - the independent voice of Manchester’s media and creative community - has announced its chair of judges for the MPA Inspiration Awards 2019. Now in its 7th year the awards were created for the industry by the industry. Cindy Simmons, managing director of the MPA, said “We are delighted to announce that Liz Bielinska, founder of Planning Express, has agreed to be this year’s chair of judges for the MPA Inspiration Awards 2019. “Liz Bielinska has been a brand strategist for 25 years. She is a former board director of TBWA Manchester and of Martin Williams Advertising in [...]

admin2019-10-09T14:25:11+00:00June 19th, 2019|Creative, Digital, Media, MPA|

MPA Inspiration Awards 2019 – Your judges for 2019

We have once again brought together a stellar judging panel with leaders from both industry bodies and national and regional businesses for this year's MPA Inspiration Awards. There are some new faces on the panel this year, which has been selected to reflect the wide range of membership types that the MPA represents. (N.B. A judge is not permitted to judge a category in which their competitors sit - they are excluded so there is no conflict of interest). The full list of judges can be found here. All information on the MPA Awards can be found here. The online entry form [...]

admin2019-10-01T21:40:39+00:00June 10th, 2019|Creative, Digital, Media, MPA|

How special forces tactics are being used to improve Manchester businesses

MPA Thrive bring in SAS veteran after research shows just 30% of workers are engaged by their job An SAS veteran has been brought in to coach Manchester business leaders after research revealed just 30% of workers in the region are engaged by what they do at work. This year’s MPA Thrive event will see former special forces veteran Martin Murphy employ proven SAS tactics to give Manchester businesses a better chance of success. Martin – famed for his From Mercenaries to Missionaries book - is one of a raft of elite business speakers at this year’s MPA Thrive event [...]

admin2019-10-01T21:41:31+00:00May 14th, 2019|MPA|

Study reveals business insurance confusion and risks for creative agency owners

A study into the creative agency landscape has found that the majority of agency owners are confused by insurance, which in turn leads to risks of being incorrectly insured for key contracts and tenders. Respondents’ comments from the research include: “We learned the hard way, being caught out and discovering we were not insured cost us £30k.” and: “Insurance is complicated. Forms are difficult to understand if you don’t know the terminology.” The national study was conducted by North West-based creative business insurance specialist, Risk Box. 50 agency owners took part in the online survey and focus group sessions, held [...]

admin2019-10-01T21:42:02+00:00May 2nd, 2019|Creative|

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 today announces a new commercial deal for Made in Chelsea in 2019 including sponsorship from Sensodyne UK and a brand partnership with online fashion retailer, Never Fully Dressed. The sponsorship deal with Sensodyne, a GlaxoSmithKline Healthcare (UK) brand, was secured between 4Sales and Publicis Media Agency. It will run across all series in 2019 as well as repeats across all platforms, including All 4. In a deal brokered in Manchester by Media Agency Group and 4Sales, Made in Chelsea cast members Sophie Habboo, Melissa Tattam and Sophie Hermann will wear Never Fully Dressed clothing in the new series [...]

admin2019-10-01T21:42:34+00:00April 1st, 2019|Media|

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