MPA Awards Winners 2017

2018 MPA Inspiration Awards Categories

 

Our easy to complete digital entry form can be found here

Our categories are designed to make sure there are plenty of options for the industry to consider no matter what sector you represent.

1. Best digital agency campaign

2. Best creative agency campaign

3. Best media agency campaign

4. Best sales team campaign

5. Best PR / Social agency campaign

N.B. Categories 1-5 give a real opportunity for you to demonstrate a great campaign against a client brief. Whatever discipline you are representing the judges are looking for:

  • Innovative and creative thinking to deliver the campaign objectives
  • Demonstration of strategic direction and how your campaign has answered the brief
  • ROI / increase of sales should be of paramount importance in your entry

6. Big Bang - We are talking BIG impact for a small budget.

Enter this category if you’ve achieved exceptional, quantified results against clear objectives with a spend under £50,000. This award could be for a campaign, commercial, video production, animated series, digital campaign, social media,PR, Event, Charity, media campaign, B2B, basically any channel and discipline counts here think broad and bold. It’s open to all sectors within the creative and media community.

7. Best content creation

Inspiration and innovation are at that heart of these awards and this category reflects this. Purely based on content and creative use of any channel - there are no boundaries for this entry: it can be from any channel and demonstrated in any format including film, tv, print, radio, video, social, digital, animation, gaming and press. It may well be the one that ‘got away’ … the one the client didn’t run with. Right here is a real opportunity to flaunt your creative mettle.

8. Collaboration

Show how you’ve worked alongside another agency, with their team actively involved to help you deliver a more inspiring result for your client. You’ll need to demonstrate collaboration between both or all of the companies involved - with effective results.

The collaboration can be between agencies from any medium and on any platform(s) but all partners must be based in Greater Manchester.

9. Martyn Hett Inspiring Manchester Award

Last year the MPA invited Paul Evans, Rumpus PR MD, to celebrate his colleague Martyn’s life and to be recognised at our event with the Inspiring Manchester award. This award is now named after Martyn so that we always recognise one of our own who tragically lost his life along with 21 other victims in the 2017 Manchester bombing. This award will be in recognition of any campaign that reflects our great city.

10. Small digital agency of the year (up to 25 employees)

11. Large digital agency of the year (over 25 employees)

12. Small creative agency of the year (up to 25 employees)

13. Large creative agency of the year (over 25 employees)

14. Small media agency of the year (up to 25 employees)

15. Large media agency of the year (over 25 employees)

16. Small media sales team of the year (up to 25 employees)

17. Large media sales team of the year (over 25 employees)

18. Small PR agency of the year (up to 25 employees)

19. Large PR agency of the year (over 25 employees)

N.B. The "of the year" awards for categories 10-19 will acknowledge an agency / team which can demonstrate that their overall business over the past year has exceeded the norm. (Please note the number of employees are based on FTE).

20. Apprentice Award

This award will be awarded to an apprentice that has shown that they have excelled during their first year within your business and have made a positive contribution to the business overall. 

21. Rising Star

Have you employed an inspiring new talent in the industry? This award will he handed over to an exciting individual who has been judged by their peers to have excelled in their grasp of the industry and contribution to the business overall.

More than likely this person will be (1) Under 30 years of age (2) A new employee to your business within the last 12 months or someone who has recently taken on a new role in your business and has excelled within that role. Judges will be looking for initiative and entrepreneurial spirit and a can do attitude. Please note individuals cannot nominate themselves

22. Student Award

After the success of this award in 2016 and 2017, MPA are to once again recognise student talent at this year's awards. The award is open to final year undergraduate and postgraduate students at participating Universities.

Why enter? This is a joint initiative between MPA and HE that:

  • Celebrates student achievement
  • Enables career pathways to be forged
  • Enhances CV / Portfolio and offers a chance to network with industry influencers
  • Demonstrates a pathway to 'Rising Stars' which celebrates new talent in the industry
  • 3 finalists to attend the 2018 MPA Awards night at the iconic Midland Hotel

Rules and regulations of the Student award can be found in the 'How to Guide' here

23. The MPA Award

The Board of the MPA will award a prize to an outstanding company or individual no matter what the category they may have entered or if they are winners already. This award is at the sole discretion of the MPA Board and their Chair will have the final vote.

Please email cindy@mpa.org.uk with any questions. Good luck!

The MPA Team

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