The MPA Blog
News and views from our members and the wider Manchester communications community.
Send your post through to jennie@mpa.org.uk

3 consumer behaviour trends of 201913/12/2018
Sue Benson, MD of The Market Creative, considers three ways consumer behaviour is changing and what brands and retailers need to be aware of. Shifting...

MPA Charity Bike Ride - 6th September19/07/2018
We'd like to invite all of our members who enjoy getting out on their bikes to join us for the first in our Charity Bike rides. The ride will be a...

Top Trends Driving Consumer Behaviour10/07/2018
In our latest report 'Top Trends Driving Consumer Behaviour' we took a deep dive into behavioural economics to help marketers create meaningful...

The Budget - Impact on Tech Companies27/11/2017
Although there was very little on business taxation in the Chancellor’s Budget speech, there was a recognition of the contribution tech companies...

What you need to know about the GDPR14/09/2017
If you haven’t already heard of the upcoming GDPR (General Data Protection Regulation), well, let us salute you. It seems to have become a bit of...