MPA Awards Winners 2018

Enhance your management and leadership skills with MMU Business School May Master Classes

Enhance your management and leadership skills with MMU Business School May Master Classes
Date:22/05/2014
Starts:17:30
Ends:19:00
Location:MMU Business School All Saints Campus, Oxford Rd Manchester, M15 6BH
Join experts from MMU Business School for an evening of free, professional master-classes covering topics in Public Relations and Social Media Communications, Management and Leadership, Big Data and Business Strategy.

http://www.business.mmu.ac.uk/events/2014/maymasterclass.php

Wherever your interests lie, staff from our MBA and MSc programmes will utilise their commercial and research experience to provide you with interesting and thought provoking sessions.

Anthony Sturgess, a qualified Action Learning practitioner, will start the evening by discussing ?Uncommon Leadership?, based on his book of the same title. He will challenge you to think differently about leadership and gain fresh perspectives and new energy to make a real impact in your organisation.

Red Alert! Harnessing Social Media to Handle a PR Crisis
Dr Jane Tonge
When the 'proverbial' hits the fan, how can a PR professional manage the situation using social media channels? This short master class will give you a quick insight into best practice social media management to handle crisis communication and protect corporate reputation.

The Impact of Big Data on Society
Dr Sofiane Tebboune
Organisations are becoming increasingly more sophisticated in their use of data to generate business intelligence. Looking at the other side of the coin though, it is very clear that such practices also have an impact on consumers. This master class attempts to look at the different aspects of big data and their use in organisations, and the potential social issues that could emerge as a result.

How to Secure Board Approval for an Invisible £1Billion Project!
David Roberts MBA
David will draw upon case studies of corporate strategies and their implementation, examining why some strategies were successful whilst others were destined for failure. David will focus on the concept of ?skunkworks? where a project is designed and delivered unconventionally, to develop something quickly with minimal management constraints ? A tough task when seeking management approval!

The event will then finish with the opportunity to network with academics, programme teams and other professionals over a selection of refreshments.

Admission is free but booking is essential